Λ T L Λ S

Λ T L Λ S

BY JOE BRADLEY

BY JOE BRADLEY

AS SEEN ON BELOW DECK MEDITERRANEAN

AS SEEN ON BELOW DECK MEDITERRANEAN

Built around you.

BUILT AROUND YOU.

Private performance coaching built for those committed to becoming stronger, healthier and more disciplined.

Private performance coaching built for those committed to becoming stronger, healthier and more disciplined.

90K+

INSTAGRAM FOLLOWERS

Book Consultation

BOOK CONSULTATION

PRIVΛTE MEMBERSHIP

A standard worth keeping.

ΛTLΛS MEMBER

$299 / month

Perfect for people looking for expert coaching and accountability.

Personalised training programme · Nutrition guidance · 2 week progress review · Messaging support · Progress tracking · Habit coaching

Become a Member

ATLAS MEMBER

$299 PER MONTH

A personalised coaching foundation for people ready to train with structure and purpose.

Personalised training programme · Nutrition and macro guidance · Progress tracking · Monthly programme review · Messaging support · Habit and activity targets

JOIN ATLAS MEMBER

MOST POPULAR

ΛTLΛS ELITE

$599 / month

Everything in Member, plus a more active performance partnership.

Weekly Monday Performance Brief · Friday accountability check-in · Priority messaging · Exercise form reviews · Programme adjustments · Exercise videos

Become Elite

MOST POPULAR

ATLAS ELITE

$599 PER MONTH

A closer performance partnership built around consistent review and adjustment.

Everything in ATLAS Member · Monday Performance Brief · Friday accountability check-in · Weekly programme adjustments · Exercise form reviews · Priority messaging support · Enhanced progress tracking

BECOME ATLAS ELITE

CΛPTΛIN’S TΛBLE

CAPTAIN’S TABLE

Invitation Only

APPLICATION ONLY

Reserved for individuals seeking the highest level of coaching. A private partnership designed entirely around the individual.

THIS IS A SERIOUS COMMITMENT.

Daily Morning Brief · Training · Calories & macros · Steps & cardio · Lifestyle priorities · Recovery focus · Direct communication

Daily personalised Morning Brief · Training, macros and activity direction · Direct communication with Joe · Lifestyle and travel support · Weekly strategy review · The highest level of accountability

Apply for Captain’s Table

APPLY FOR CAPTAIN’S TABLE

ATLAS BLUEPRINTS

YOUR PLAN. BUILT FOR YOU.

YOUR PLAN. BUILT FOR YOU.

A personalised ATLAS plan created around your goals, lifestyle and starting point. No ongoing coaching required.

ATLAS NUTRITION

$149

PERSONALISED NUTRITION. BUILT AROUND YOU.

Calorie target · Personalised macros · Macro targets · Meal structure · Lifestyle strategy · Hydration & eating-out guidance · Food swaps · Macro tracking · Personal ATLAS Nutrition Portfolio

BUILD MY BLUEPRINT

ATLAS TRAINING

$149

YOUR PROGRAMME. YOUR GOAL. YOUR LIFE.

Personalised programme · Gym or home training · Weekly structure · Goal-led exercise selection · Sets, reps & rest periods · Substitutions · Cardio & step targets · Progression · Personal ATLAS Training Portfolio

BUILD MY BLUEPRINT

ATLAS COMPLETE

$249

TRAINING + NUTRITION. ONE COMPLETE BLUEPRINT.

Training programme · Gym or home programming · Sets, reps & progression · Cardio & step targets · Calorie target · Personalised macros · Meal structure · Hydration · Nutrition strategy · Full ATLAS assessment · Complete Portfolio

BUILD MY COMPLETE BLUEPRINT

THE ATLAS DIFFERENCE

THE ATLAS DIFFERENCE

About ATLAS

COACHING BUILT AROUND REAL LIFE.

ATLAS was created to deliver a higher standard of coaching. This isn’t generic fitness advice or downloadable programmes. Every member receives structured coaching, personalised programming and genuine accountability.

ATLAS combines personalised training, practical nutrition guidance and genuine accountability. Every programme is built around your schedule, experience, environment and goals. No generic plans. No unnecessary extremes. Just a clear structure designed to help you make lasting progress.

People rarely fail because they lack motivation. They fail because they lack structure, consistency and someone keeping them accountable. My mission is to build stronger people physically and mentally through discipline, education and consistency.

JOE BRADLEY · PROFESSIONAL YACHT CAPTAIN · BELOW DECK CAST MEMBER · NASM CERTIFIED PERSONAL TRAINER & NUTRITION COACH

PERSONALISED

Built around your goals, experience and lifestyle.

STRUCTURED

Clear training, nutrition and weekly priorities.

ACCOUNTABLE

Consistent support to keep you moving forward.

CAPTAIN’S TABLE / VERY LIMITED AVAILABILITY

This is a Serious Commitment.

Captain’s Table is designed for individuals prepared to invest in themselves at the highest level. Every application is personally reviewed to ensure the partnership is the right fit.

PERFORMΛNCE CONSULTΛTION

YOUR FIRST STEP

A clear starting point.

PERFORMANCE CONSULTATION

$39,99

Book a one-to-one consultation to discuss your goals, training, nutrition, lifestyle and current challenges. We’ll identify which ΛTLΛS membership is best suited to you.

Every ATLAS coaching journey begins with a private consultation. We will discuss your goals, current training, nutrition, lifestyle and the level of accountability you need. This allows us to determine whether ATLAS is the right fit and which membership best supports you.

Book Consultation

SECURE YOUR CONSULTATION

PRIVATE VIDEO CONSULTATION

GOAL AND LIFESTYLE REVIEW

PERSONALISED MEMBERSHIP RECOMMENDATION

What we’ll cover

A considered fit

Your goals · Training · Nutrition · Lifestyle · Current challenges · The right ATLAS membership

This consultation is reserved for individuals genuinely exploring ATLAS coaching. It is not intended as a social, fan or media call. ATLAS reserves the right to conclude any consultation that falls outside its stated purpose.

ΛTLΛS

FOUNDING MEMBERS

Member notes

THE FIRST CHAPTER OF ATLAS IS ABOUT TO BEGIN.

“The structure has changed everything. I train with clarity, not noise.”

ATLAS is preparing to welcome its first coaching members. Verified client results and experiences will be added as the programme grows.

PRIVATE MEMBER / LIVERPOOL

“Atlas gives you the accountability you can’t create alone.”

PRIVATE MEMBER / DUBAI

“It feels personal, considered, and built for my actual life.”

PRIVATE MEMBER / ALICANTE

Questions, answered.

QUESTIONS, ANSWERED.

How does online coaching work?

HOW DOES ONLINE COACHING WORK?

Can beginners join?

CAN BEGINNERS JOIN?

Can I train from home?

CAN I TRAIN FROM HOME?

How often do we communicate?

HOW OFTEN DO WE COMMUNICATE?

Can I cancel my membership?

CAN I CANCEL MY MEMBERSHIP?

What is Captain’s Table?

WHAT IS CAPTAIN'S TABLE?

What makes ATLAS different?