Λ T L Λ S
Λ T L Λ S
BY JOE BRADLEY
BY JOE BRADLEY
AS SEEN ON BELOW DECK MEDITERRANEAN
AS SEEN ON BELOW DECK MEDITERRANEAN
Built around you.
BUILT AROUND YOU.
Private performance coaching built for those committed to becoming stronger, healthier and more disciplined.
Private performance coaching built for those committed to becoming stronger, healthier and more disciplined.
70K+
INSTAGRAM FOLLOWERS
THE ATLAS DIFFERENCE
THE ATLAS DIFFERENCE
About ATLAS
COACHING BUILT AROUND REAL LIFE.
ATLAS was created to deliver a higher standard of coaching. This isn’t generic fitness advice or downloadable programmes. Every member receives structured coaching, personalised programming and genuine accountability.
ATLAS combines personalised training, practical nutrition guidance and genuine accountability. Every programme is built around your schedule, experience, environment and goals. No generic plans. No unnecessary extremes. Just a clear structure designed to help you make lasting progress.
People rarely fail because they lack motivation. They fail because they lack structure, consistency and someone keeping them accountable. My mission is to build stronger people physically and mentally through discipline, education and consistency.
JOE BRADLEY · PROFESSIONAL YACHT CAPTAIN · BELOW DECK CAST MEMBER · NASM CERTIFIED PERSONAL TRAINER & NUTRITION COACH
PERSONALISED
Built around your goals, experience and lifestyle.
STRUCTURED
Clear training, nutrition and weekly priorities.
ACCOUNTABLE
Consistent support to keep you moving forward.
ΛTLΛS
The Atlas Method
Λ L I G N
Structured programming. Progressive overload. Purposeful training.
Λ D Λ P T
Nutrition tailored around the individual. Education over restriction.
Λ C T I O N
Sleep. Stress management. Recovery. Lifestyle.
Λ C H I E V E M E N T
Track. Adjust. Improve. Repeat.
PRIVΛTE MEMBERSHIP
A standard worth keeping.
ΛTLΛS MEMBER
$149 / month
Perfect for people looking for expert coaching and accountability.
Personalised training programme · Nutrition guidance · 2 week progress review · Messaging support · Progress tracking · Habit coaching
Become a Member
ATLAS MEMBER
$149 PER MONTH
A personalised coaching foundation for people ready to train with structure and purpose.
Personalised training programme · Nutrition and macro guidance · Progress tracking · Monthly programme review · Messaging support · Habit and activity targets
JOIN ATLAS MEMBER
MOST POPULAR
ΛTLΛS ELITE
$249 / month
Everything in Member, plus a more active performance partnership.
Weekly Monday Performance Brief · Friday accountability check-in · Priority messaging · Exercise form reviews · Programme adjustments · Exercise videos
Become Elite
MOST POPULAR
ATLAS ELITE
$249 PER MONTH
A closer performance partnership built around consistent review and adjustment.
Everything in ATLAS Member · Monday Performance Brief · Friday accountability check-in · Weekly programme adjustments · Exercise form reviews · Priority messaging support · Enhanced progress tracking
BECOME ATLAS ELITE
CΛPTΛIN’S TΛBLE
CAPTAIN’S TABLE
Invitation Only
APPLICATION ONLY
Reserved for individuals seeking the highest level of coaching. A private partnership designed entirely around the individual.
THIS IS A SERIOUS COMMITMENT.
Daily Morning Brief · Training · Calories & macros · Steps & cardio · Lifestyle priorities · Recovery focus · Direct communication
Daily personalised Morning Brief · Training, macros and activity direction · Direct communication with Joe · Lifestyle and travel support · Weekly strategy review · The highest level of accountability
Apply for Captain’s Table
APPLY FOR CAPTAIN’S TABLE
CAPTAIN’S TABLE / VERY LIMITED AVAILABILITY
This is a Serious Commitment.
Captain’s Table is designed for individuals prepared to invest in themselves at the highest level. Every application is personally reviewed to ensure the partnership is the right fit.
PERFORMΛNCE CONSULTΛTION
YOUR FIRST STEP
A clear starting point.
PERFORMANCE CONSULTATION
$19.99
Book a one-to-one consultation to discuss your goals, training, nutrition, lifestyle and current challenges. We’ll identify which ΛTLΛS membership is best suited to you.
Every ATLAS coaching journey begins with a private consultation. We will discuss your goals, current training, nutrition, lifestyle and the level of accountability you need. This allows us to determine whether ATLAS is the right fit and which membership best supports you.
Book Consultation
SECURE YOUR CONSULTATION
PRIVATE VIDEO CONSULTATION
GOAL AND LIFESTYLE REVIEW
PERSONALISED MEMBERSHIP RECOMMENDATION
What we’ll cover
A considered fit
Your goals · Training · Nutrition · Lifestyle · Current challenges · The right ATLAS membership
This consultation is reserved for individuals genuinely exploring ATLAS coaching. It is not intended as a social, fan or media call. ATLAS reserves the right to conclude any consultation that falls outside its stated purpose.
YOUR NEXT CHAPTER
BECOME THE STANDARD.
BECOME THE STANDARD.
Build the strength, confidence and discipline to perform at your highest level.
Build the strength, confidence and discipline to perform at your highest level.
Why choose ATLAS
Private Coaching
Built Around You
Real Accountability
Evidence-based programming · Nutrition that fits your lifestyle · Long-term results
ΛTLΛS
FOUNDING MEMBERS
Member notes
THE FIRST CHAPTER OF ATLAS IS ABOUT TO BEGIN.
“The structure has changed everything. I train with clarity, not noise.”
ATLAS is preparing to welcome its first coaching members. Verified client results and experiences will be added as the programme grows.
PRIVATE MEMBER / LIVERPOOL
“Atlas gives you the accountability you can’t create alone.”
PRIVATE MEMBER / DUBAI
“It feels personal, considered, and built for my actual life.”
PRIVATE MEMBER / ALICANTE